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Are Your Policies Known and Relevant?
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I have not been keeping statistics, but I feel comfortable stating
that a good number of not-for-profits do not have a comprehensive
and integrated policy manual either on paper, or on their intranet
or shared drive. I have come to this conclusion through working
with many organizations, and through my involvement with the
CAE Program courses, research and reviews.
When conducting organization best practice reviews, I consistently
find a lack of policy documentation. A classification chart for
a policy manual is lacking, and any approved policy is not consolidated.
As a starting point, it is prudent to have someone go through
past minutes, identify approved policy and gather known policy.
One organization assigned a summer student the task of collected
and classifying policies from past board and committee minutes.
Upon reviewing the findings, the Executive Director was surprised
to see how many different policies had been approved over the
years. One policy had actually been developed and approved twice.
Not-for-profits are including reference to becoming knowledge-based
or results based organizations in their strategic direction statements.
The chances of this happening are reduced if current policy is
not documented. Why? Policy documentation and understanding is
one of the pillars that supports effective decision-making.
Organizations that attest to having a culture of continuous
improvement may not be getting all the value they believe if
they lack documentation for current situations, including policy.
This is part of the continuous improvement process.
Organizations without documented relevant and known policy are
more apt to experience communication problems. If policy information
is not available, the effectiveness of board and staff orientation
activities is reduced. Uncertainty around roles and responsibilities
is also a problem. Not understanding what policy exists removes
some of the guidance policies provide. The organization also
runs the risk of developing and improving policy it has already
put in place.
Policies documented in most organizations often relate to board
and employee activities. Board policies often focus on meetings,
conflict of interest, insurance, travel expenses, and committee
terms of reference. Organizations with five or more staff members
tend to have an Employee Handbook or Employee Policies and Procedures
Manual. Policies also cover finance, planning, communications,
media, membership, volunteers, advertising, privacy, and programs
and services.
The fact that policies are not documented increases an organization’s
exposure to risk. If policies are not reviewed on regular basis,
practices may not be consistent with current legal requirements.
If you are planning to capture the existing policies and develop
new ones, it is important to understand some basics of developing
and evaluating policy.
Evaluation of policy helps determine its effectiveness. Is the
policy achieving what it was designed to do? If not, it is important
to determine what is working and what doesn’t so improvements
can be made. Policies have intended outcomes and, occasionally,
unintended outcomes. Evaluation will help determine if policies
support the intended strategy. There may be consensus on the
policy and its intent, but concerns around the process to carry
out the policy may need attention.
Evaluation questions usually inquire as to implementation of
the policy, outcomes, level of satisfaction, meeting needs and
what needs to be started, stopped, or continued but improved.
Questions on existing policy may also identify a need to establish
new policies.
Individuals with an interest or involvement in policy like to
be asked for input so they can provide feedback. Data to support
evaluation needs to be collected. This can come from a listing
of comments received, surveys, and process teams or focus groups.
Without the right data a policy may be changed by a single complaint
as the board tries to please a member. The change agreed to may
generate complaints by hundreds of others. Policies are influenced
by strategies and external and internal environments – as
a consequence any proposed changes to existing policy need to
be fully examined.
Having a Policy Review Policy and a Developing Policy Checklist
will help keep policy relevant and known, and improve the quality
of policy being approved.
The process for developing policy often involves going through
different steps or stages. A number of models are available.
Most models intended for developing policy address the following
questions:
- What is the problem or opportunity?
- What strategy will be pursued?
- Based on the strategy what policy will be needed?
- What are the potential policy options?
- Whom should we consult?
- Do we have buy-in and supportive procedures for the policy?
- How and when do we implement?
- How and when will we monitor and evaluate?
It should be noted that these questions need to be expanded
if a policy is being developed to influence the broader public.
Students in the CAE program experience an evaluation of policy
and develop new or revised policy. In recent years I have seen
a change in attitude towards developing policy, perhaps summed
up by this student’s response. “I used to dread policy
development. I thought it should be handled by a lawyer. Now
that I have access to so many references on the internet and
policy development tools, the whole process seems to be easier.”
A little research can often make light of heavy work. Contact
other not-for-profits to determine if they have a policy that
might suit your purpose, and ask if they would be willing to
share it. Don’t, however, assume that policies provided
to you by other organizations are doing the job for which they
were intended. Ask questions. Find out if the organizations providing
you with samples would change anything in their policy if they
could, and ask why. Capitalize on the experiences of others.
It can eliminate hassles down the road and save you a wealth
of time. A number of websites address policy development and
evaluation.
If you think it is time your policies become known and relevant,
and link with strategy and other organizational policy and processes,
I suggest you share the challenge with your board and staff.
The approved action plan may generate a policy for the development
and management of policies and may generate the interest and
commitment to improve decision-making in your organization.
SIDEBAR
Do you have these key policies documented?
Volunteer management, strategic management, board performance
and evaluation, CSO performance and evaluation, board expenses,
insurance, conflict of interest, orientation and training, director
responsibilities, governance arrangements, committees and task
forces, confidentiality, meetings and agendas, audit, donations
and sponsorships, conflict resolution, memberships, marketing,
strategic alliances and partnerships, spokesperson, communications,
website, human resources and office operations, budgeting, purchasing,
advertising, financial statements, IT security and training,
fees and user pay, dues, accumulated surplus and deficits, publications,
and, as applicable, program and service areas such as awards,
advocacy, position statements, certification, accreditation,
education, research, standards, affinity programs, conferences,
program and services development and abandonment.
POLICY REVIEW (Sample)
Policy Objective
To ensure policy is current and supports the organization’s
strategic direction.
Policy Statement
Each policy will be contained in a consolidated organization
policy manual and will be maintained on the website. Annually,
after approval of the Strategic and Business Plan, stakeholders
shall be given an opportunity to propose adjustments to existing
policy or suggest the establishment of new policy. At least once
every three years, the board shall undertake a thorough review
of all policies and consider the need for additions, deletions
or modifications.
Policy Application
-
The CSO will maintain and update the organization’s
policy manual.
-
The board Secretary-Treasurer or Board’s representative
will monitor updating and development of the manual.
-
The board Secretary-Treasurer or Board’s representative
will facilitate the review of each policy by the board at
least once every three years.
-
Within ten days of approval of Strategic and Business
Plans the CSO will arrange for all key stakeholders to consider
the need for policy adjustments or the development of new
policy.
-
The CSO will arrange for adjustments and new policy development
to occur and will present new policy to the board for consideration.
DEVELOPING POLICY CHECKLIST
Following are some essential questions to consider in
developing policy. Follow up on those questions responded to
with a “no” response.
Essential Questions
-
Is the policy consistent with our plans and strategic
direction?
-
Have all the relevant issues and stakeholders connected
to the policy been identified?
-
Are there prior or similar policies that will need adjustment
as a result of the new policy?
-
Have we reviewed possible barriers to implementation of
this policy?
-
Is the policy objective, policy, and application through
procedures clear, and do they address the barriers?
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Have those with relevant knowledge been consulted?
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Has a plan of communication been developed to support
approval and understanding of the policy?
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Is it clear how we will monitor this policy? Are accountability
aspects considered?
-
Have we benchmarked this type of policy with similar organizations?
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Have we assessed the liability, financial and human resource
impact?
-
Will this policy be combined with other policies in an
organization policy manual and easily accessible?
-
Is the policy in compliance with other statutory requirements?
-
Is there a firm date as to when this policy will be reviewed
again?
This column features innovation and practical solutions
applied to trends, issues, challenges and opportunities for
the association community. Column editor Jim Pealow, MBA, CMA,
CAE is a consultant http://www.amces.com/ and
the CAE Education Program Lead Instructor/Coach for CSAE. He
can be reached at jim@amces.com.
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